by Marketing 4 Restaurants | Nov 11, 2016 | Groupon
Multiple sources have reported that Groupon agreed to buy LivingSocial, one of their tough competitors in the daily deals via email war, for an undisclosed sum. The acquisition posted the quiet exit of LivingSocial, which was partly owned by Amazon.com and was once...
by Marketing 4 Restaurants | Dec 10, 2014 | Big Data, Booking, Online marketing
We were looking at creating some new metrics to define the best practice online marketing for restaurants and stumble across a number that frankly amazed us – nearly 10% of our customers are bringing in $5 per visitor to their restaurant website. This is an incredible...
by Marketing 4 Restaurants | Nov 7, 2013 | restaurant
The concept of Food Vans and Trucks is relatively new in Australia, with them only accounting for for 1.3% of all Fast Food sold this year, however this is expected to grow rapidly as Australian cities catch up with cities like San Francisco and London, and as the...
by Marketing 4 Restaurants | Jan 12, 2012 | restaurant
As a marketer, I’m often asked ‟How much should I pay for my website?” In the 1990s my corporate website cost over $80,000! Admittedly it was for a large company, but in those days the internet was relatively new. Design was paramount. Flash, rotating images,...
