RESTAURANT INDUSTRY NEWS

Marketing to Millennials with Social media

Marketing to Millennials with Social media

Day 1 of the 2015 NRA Show and we went to the Marketing to Millennials on Social Media session with Joshua Swanson. Joshua has done some awesome research into who Millennials are, what they are interested in and how they interact.  As a demographic group, they are...

read more
Menulog acquisition by Just Eat for USD $687 million

Menulog acquisition by Just Eat for USD $687 million

Techcrunch has reported that UK Listed company Just Eat plans to acquire Menulog / Eatnow for an eye popping £445, which is US$687 and a AUD $865 million.  The purchase, which will be funded by an equity issue, has been described by Jonathon Buxton from Cavendish...

read more
Menulog Sale for $500m by Goldman Sachs.

Menulog Sale for $500m by Goldman Sachs.

What does the Menulog Sale mean for your Restaurant and do the numbers stack up? It has been reported today in the Fin Review that Goldman Sachs is running an international Menulog sale process that is expected to fetch up to $500 milllion.  This is what we thought...

read more
Alexa vs Google Analytics – How accurate is Alexa?

Alexa vs Google Analytics – How accurate is Alexa?

Alexa provides comparative analytics so that website owners can compare how their traffic compares to other websites.  We have seen many restaurant owners think that they are dealing really well with their online marketing because they have an Alexa Ranking that is...

read more