82 – The 4 Ps of Restaurant Marketing III

Restaurant Promotion

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We finish off place as a part of the restaurant marketing mix.  Have you thought of running your Restaurant like a franchise?  Get the economies of scale in purchases and economies of scales in activities in your restaurants.  Create an operations manual so that everyone knows what needs to be done in the restaurant.

We look at dine-in, take out and delivery.

We finish off with promotion.  Promotion is not about the promotions that you run, but the channels that you use to promote your restaurant.

We look at some of the ways that you can increase the effectiveness of your promotion.

You don’t want to be the best restaurant that no one has ever heard of.

For more information on this podcast, check out our show notes.

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For Free Tools  to build your Restaurant business, check out our free tools page.  We’ve helped restaurants around the world build the Restaurant that they always wanted with our tools.  Our free booking tool has taken over $25,000,000 in seats booked.


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