by Marketing 4 Restaurants | Mar 26, 2018 | Podcast
What is the Boost Juice way of marketing? How can they get PR coverage for an app update? Another example of how being a little bit out there can get you some great results. We managed to fly to Singapore in Business Class with @qantas, which was super awesome. Make...
by Marketing 4 Restaurants | Mar 15, 2018 | Podcast
This podcast started with an article in the Sydney Morning Herald that described Menulog as “the business partner he never wanted.” We look at Restaurant Brandjacking and websites set up by online aggregators which look like the web. Adwords Arbitrage. We...
by Marketing 4 Restaurants | Mar 8, 2018 | Podcast
Oohbah Butler is a journalist who writes for Vice. He used to be employed to write fake reviews on TripAdvisor, getting paid £10 for each review. He had concerns about the impact that the fake reviews were having, so he created a crappy website for the Shed At...
by Marketing 4 Restaurants | Feb 27, 2018 | Podcast
Hey – Congrats – We just did a week of Restaurant Marketing. You’ve learned how to do some cool marketing. You’ve learned what works with your customers. You’ve learned some ways to increase revenue. Now imagine where you will be after...
by Marketing 4 Restaurants | Feb 27, 2018 | Podcast
The great things about online marketing is that it is accountable. You don’t want to waste money and more important on marketing that doesn’t work and marketing that doesn’t resonate with your customers. We go through the ways you can see what is...
by Marketing 4 Restaurants | Feb 27, 2018 | Podcast
We go through the steps required to run an ad on Facebook. Les than 10% of restaurants run Facebook ads, and many of those that do miss some of the important steps. We cover off on what you need to do for this must have ingredient for Restaurant Success. Sign up for...
