Today, on Day 2 of the 7-day Restaurant Marketing Challenge, we challenge you to whip up something different and add it on your menu. Offering limited-only menu items will give your loyal customers something to be excited about. And it’s a chance for them to fall in love with your restaurant all over again.
- How do you start engineering your menu?
- Come up with a special menu item.
- For inspiration, listen to this Innovation and Creativity podcast
- Cost the menu item.
- How much time to create?
- Something that looks good on Instagram.
- If you can’t do an item, do an event. Maybe a dark event.
- Fuse two wonderful dishes in one: Butter Chicken Dumpling!
Remember that cronut craze that famed chef Dominique Ansel invented? That’s the product of a crazy food idea. And that’s the kind of stuff people go crazy for!
Read about 19 Cult Food Destinations Worth Enduring An Insanely Long Wait In Line
- ARTICLE: Secret formula to restaurant menu specials
- ARTICLE: Things you should know about restaurant menus
- ARTICLE: Restaurant menu psychology: tricks to make us order more
- PODCAST: How to build a profitable wine program in your restaurant
FREE tools to market your restaurant:
Free Restaurant OnLine Ordering system (FROLO)