by Marketing 4 Restaurants | Jul 9, 2012 | restaurant
There are two types of customers – those who have been to your restaurant and those who haven’t yet. Generally, it is a lot easier to market to an existing customer and get them to return than it is to attract a new customer, but most restaurants don’t market to...
by Marketing 4 Restaurants | May 30, 2012 | restaurant
Many restaurants and other businesses have run into troubles with Coupon marketing campaigns. There are a number of things that can go wrong with a Groupon campaign, but if you do need to run one, we’ve got a couple of tips to help you get the most out of it. ...
by Marketing 4 Restaurants | Mar 19, 2012 | restaurant
Marketing a Fish and Chip shop can be difficult. But by breaking the marketing process down into steps, creating a marketing plan and executing on it, you can gradually increase the number of customers coming into your Fish and Chip shop. The process is quite similar...
by Marketing 4 Restaurants | Dec 13, 2011 | restaurant
Restaurants and Cafes are increasingly turning to sites such as Groupon, Spreets, Scoopon, Livingsocial and Dealme, all with differing degrees of success. There have been, however some highly publicised coupon marketing horror stories. The Groupon Equation can be...
by Marketing 4 Restaurants | Nov 23, 2011 | restaurant
Sensis this week announced another 80 redundancies, after sacking 23 back office staff last week. This takes the total layoffs at Sensis to 220 for this year. The Australian Financial Review described the decrease in the Yellow Pages book as a “terminal...
