This is a continuation of our 7 step guide to Restaurant Menu Engineering . In this episode, we get to the exciting part ” Using The BCG Matrix To Increase The Profitability In Your Restaurant”
This matrix was created by Bruce D.Henderson for the Boston Consulting Group in 1970 to help businesses analyze their product lines. For restaurant practitioners, this is the go-to guide to segment menu items and track variables that affect profitability. This guide will help you decide which products to discontinue, invest or develop. In this episode, we will discuss in-depth the 4 quadrants of the matrix based on market growth and relative market share.
Use the BCG Matrix To Increase Profitability in your restaurant as the basis for your menu engineering to redesign your menu analysis and grow profit in your restaurant.
If this episode helped you, please send some love in iTunes. It really helps us to get the word out and share it on our Facebook page.
For more information on this podcast, check out our show notes.
If you liked this episode, please leave a review in iTunes. It really helps us to get the word out and share it on our Facebook page.
For Free Tools to build your Restaurant business, check out our free tools page. We’ve helped restaurants around the world build the Restaurant that they always wanted with our tools. Our free booking tool has taken over $25,000,000 in seats booked.
Right click here and save-as to download this episode to your computer.
You don't want to be the best restaurant that no one has ever heard of.
There are 2 types of Restaurant Website visitor – those who know your Restaurant and those who don’t. If your website isn’t set up properly, your regular customers will find your site, but new customers will be going to your competitors down the road.
Our free 7 point audit is designed to help you understand if your website is is bringing in the new customers that your Restaurant deserves.